How do you make an impression on Congress and the Department of Defense?
If you know anything thing about printing in the last 5 years, it’s probably this: the two main ways to get an image on paper are with either a digital or an offset press.
We’re finding that the magic is no longer in mass-mailing as many people as possible—it’s in offering relevant messages to small, targeted groups.
These factors, the authors tell us, have led to a shift away from a “Consumer Era” of marketing, and towards a new age—a “Relationship Era.”
Print certainly doesn't replace social and digital strategies—it only enhances them.
Seeing that invitation brought back thoughts of that time—stuff I hadn’t thought about in ages.
More customers today need help understanding data, formulating ideas, or launching mailing campaigns, and that requires a consultative selling approach.
We all know that first big step in making print interactive—the QR code
Earlier this month, the United States Postal Service’s new regulations for folded self-mailers (FSM) went into effect...
Bookmaking is faster and simpler than it’s ever been. And the best thing about digital is that it allows for on-demand printing. If you need a last-minute run of just 50 or 100 copies, your costs won’t be through the roof.