By Judd Plattenburg, CEO, Oregon Printing Communications You know, I was chatting with someone the other day, and they mentioned they didn’t have a marketing budget. “We’re so busy making sure our customers are satisfied, we don’t really h...
Learn MoreIn the world of fundraising, reaching out to potential donors effectively can make all the difference. Segmentation is one of the most crucial strategies for success in direct mail fundraising. This method involves dividing your target audience into ...
Learn MoreTogether, Indigo Technology and Oregon Printing Bring Outside-the-Box Ideas to Life Since releasing the first Indigo printer in 1993,[1] Hewlett-Packard (HP) has been at the forefront of revolutionizing digital printing. The Indigo offer...
Learn MoreSustainability in Print According to a 2020 joint study by McKinsey and NielsenIQ, more than 60 percent of respondents said they would pay more for a product with sustainable packaging, while another recent study by NielsenIQ showed that a sustainab...
Learn MoreSelecting the right print vendor to help you produce the best creative isn’t unlike choosing the right life partner. You’re likely looking for someone trustworthy, a person who has your back, someone dedicated to the relationship. And when you’...
Learn MoreSilo City, a site with three grain elevators, an old malting house and lots of grain silo's sits on 12 acres along the Buffalo River, is brimming with historic significance. Legend has it that one of the elevators is the country’s first slip-form v...
Learn MoreIn case you haven’t been paying attention to what’s happening in the printing industry, you might be surprised to learn just how much digital technology has transformed the client's both visual and tactile experience. Now clients can employ a wid...
Learn MoreHow the most successful direct mail campaigns result from collaborative partnerships How many times have you created a direct mail letter, finalized the mail list and delivered your files to a printing company who, in turn, just prints, stuffs and m...
Learn MoreAfter months of brainstorming, meeting with teammates and vendors, and double-checking your distribution lists, your creative piece is finally on its way to potential donors. Work’s done now, right? Not so fast. Some of the most important steps are...
Learn More5 key strategies to help you maintain a good donor database You’ve probably heard the saying “garbage in, garbage out.” Nothing could be truer when it comes to your donor database. Incorrect or missing donor information will result in waste...
Learn More5 tips to revive year-end fundraising efforts Think it’s too late to launch a fundraising campaign? Think again. According to Online Giving Research, almost 35% of all charitable giving occurs in the final quarter of the year. And people are most...
Learn MoreTarget your compelling story to the right audience! When it comes to direct mail, no matter how much of a compelling message you come up with, it only matters and delivers results if you can deliver it to the exact right audience – those that are ...
Learn MoreHitting an emotional reaction in direct mail fundraising is a big key to your overall success. And honestly, a direct mail campaign can be a capitol investment, so the success of your campaign is crucial. But before we go there, let’s go over a...
Learn MoreDonors plus donations...equal importance! Donations are the lifeblood of most nonprofits. And one of the biggest questions we are faced with as one of Ohio’s top printing companies for fundraising is “How do we expand our list of donors?” ...
Learn MoreLiz Ball, who has been with Oregon since 2021 and working in customer engagement, is rather curious how the supply chain issues of the 2020s have affected Oregon. So, being the curious person she is, she sat down with Judd to ask some questions. Q...
Learn MoreIn our era of not only digital printing, but digital everything (friendships, meetings, work, school, security, thermostats…), we’ve come a long way with technology. But there’s one thing we’ve never forgotten the importance of at Oregon P...
Learn MoreDigital printing services (expected to reach $27.2 billion as an industry by 2026) has been quietly advancing behind the scenes for years. But at some point, the industry (and printers, we’ll share in the blame!) stopped trying to educate designers...
Learn MoreFrom the President Remember the old “Twilight Zone” TV show, where you would land in this weird little city somewhere, and everything was normal, except that it wasn’t? That’s kind of what things feel like now. Things are a kind of forced...
Learn MoreThink direct mail marketing has gone the way of the typewriter and the Rolodex? Think again. According to a 2020 report, direct mail is a 12-billion-dollar industry—and spending is expected to increase in the years ahead. But the research o...
Learn MoreIt may come as a surprise to some that, even in our incredibly digital era, direct mail is still the most effective way to engage (especially fundraise) with your audiences. That is, of course, if you do it with the right printing partner. Mark...
Learn MoreYou see them all the time when browsing online: FAQs are a great way to quickly find answers to many everyday questions. While brainstorming ideas to help customers get the best experience possible, we thought it would be great to develop an ongoing,...
Learn MoreEven though constraints are what keep us safe, and keep us from failing, sometimes the lack of them is what can feed our creativity. That’s why the question above is so powerful. By eliminating failure as a possibility, you can eliminate the constr...
Learn MoreFrom where we’re sitting, the last 18 months in the fundraising world look like a bit of a roller coaster. The general consensus from our nonprofit customers was that 2019 was an overwhelmingly positive year. So when the new year came, a sense o...
Learn MoreI think the way we all buy things has shifted quite a bit this year. Amazon trucks dominate neighborhoods and online ordering is said to be up by nearly 75% at retailers like Target and Walmart. The trend is affecting print and marketing or...
Learn MoreOver the past several months, I’ve been talking A LOT about the need for up and coming designers to have a better understanding of some of the newer digital techniques. I’m happy to announce that my ramblings resonated! Chad Jackson, Cedarvill...
Learn More[From time to time, Oregon's President, Judd Plattenburg, provides commentary for the Oregon blog about the state of the business, industry, and community affairs.] 4.13.20 The Beat Goes On: Yes, we are still working at Oregon Printing Communicati...
Learn MoreDigital printing has been quietly advancing behind the scenes for years, but at some point, the industry, and printers (I’ll share in the blame!) stopped trying to educate designers and design students about the full breadth of capabilities offered...
Learn MoreAt first, I was surprised when Mark Maio reached out and asked us to help design and print his calendar for 2020. But as I thought about it, I realized there was a lot of mutual respect between us, and Mark was developing a calendar idea he had thoug...
Learn More[From time to time, Oregon’s President, Judd Plattenburg, provides commentary for the Oregon blog about the state of the business, industry, and community affairs.] So, I’ve wanted to do a project like this for a while: A book that showcased im...
Learn MoreBeing a printing and communications company located in the rapidly evolving place that is Downtown Dayton is exciting, to say the least! I feel like Dayton is truly turning a corner lately, what with the new brew pubs, the restaurants, the Levitt and...
Learn More[The story below is a follow-up to a post we wrote three years ago about local artist Ali FitzHarris. We were thrilled to get a chance to catch up with Ali this past week!] Being yourself can lead to great things At age 5, Ali FitzHarris was diagno...
Learn MoreA Mindset to Win In business, mindset is everything. I didn’t always believe that, but the longer I survive as a business owner, the more I recognize how true it is. For the last 10-15 years, the printing business has felt like a roller coaster ...
Learn MoreLast week, we worked with our good friends at The Contemporary (formally the Dayton Visual Arts Center) to create invitations for their 25th annual art auction. To celebrate this silver anniversary, they wanted something really special and collaborat...
Learn More[From time to time, Oregon’s President, Judd Plattenburg, provides commentary for the Oregon blog about the state of the business, industry, and community affairs.] The HP Indigo not only revolutionized digital printing, it helped smaller companie...
Learn More[From time to time, Oregon's President, Judd Plattenburg, provides commentary for the Oregon blog about the state of the business, industry, and community affairs.] August, 2018 How lucky I was for 13 years. Not many people can say they love what th...
Learn MoreWe're thrilled to announce that Oregon has been honored in the HP Inkspiration Awards for the third consecutive year! Our self-promotion direct mail piece, "Print on the Edge" was awarded a Certificate of Excellence in the 2018 competition. [captio...
Learn MoreThe number-one priority for any nonprofit is advancing their organization’s mission. The number-one challenge? Ensuring donations continue to come in so that they can continue their work. There are so many worthy causes out there, and many demands ...
Learn MoreSome of the best marketing advice you’ll ever hear? “There is no perfect pickle. There are only perfect pickles.” Odd? Yes. Relevant? 100%. Let us explain: As marketers, and as human beings, we can be a bit…self-involved. We put the ways in...
Learn MoreOregon Printing Communications is proud to announce it was recently awarded a 2018 Print Excellence Award from the Printing Industries of Ohio & N.Kentucky. Each year, Printing Industries of Ohio & N.Kentucky holds its Print Excellence Award...
Learn MoreWhen we hold a printed piece that features white ink, we know intuitively that it’s special—the colors and textures pop in a way that traditional inks just can’t capture. When used correctly, white ink creates eye-catching pieces that r...
Learn MoreDesign for the Paper. Revolutionizing In the past, for most print projects, paper selection was an afterthought. Design and layout took center stage, and techniques like foil stamp, die cuts, and embossing were the outer limits of what designe...
Learn MoreLooking for real results and solid ROI for your direct marketing campaigns? Personalization and follow-up tracking are keys to success. There’s a fine line where your budget and the level of personalization meet. In order to find that sweet spot, ...
Learn MoreThese days, it seems like all the buzz centers around the digital world. It’s easy to overlook the importance of that ubiquitous little piece of paper: the humble business card. Business cards still play a critical role in your marketing package. ...
Learn MoreDo you have a keen attention to detail? Do you love making people happy? Do you work best when you’re managing multiple projects at once? If so, Oregon Printing Communications wants to meet you. We’re looking for an upbeat, organized Client Se...
Learn MoreAli FitzHarris’s parents have known for years that their daughter is different. Ali is kind and empathetic, with an excellent vocabulary and reading skills far beyond her years. But she struggles with math problems, motor tasks, and interpreting ot...
Learn MoreFor the past 10 years, the Mercury Awards have honored local vendors—the magazine reps, media buyers, printers, and more that support Dayton’s creative industries behind the scenes. And for 5 of those 10 years, Oregon has taken home top honors. ...
Learn MoreGet “Edgy” with your business cards! If you’re like many professionals, you’ve experienced business card overload. When stacks of new cards grow like weeds, it’s easy for a generic card to get lost in the shuffle. That’s why it�...
Learn MoreYou already know that when it comes to creating a new print piece, your main focus should be on your audience and your offer. The third piece of the puzzle is design—how your piece is going to look and feel. What’s the best way to get inspired a...
Learn MoreIf you’ve ever moved to a new city where you don’t know a soul, you know what a challenge it can be. You don’t even know where to get a good slice of pizza—let alone where to get a health checkup, open a bank account, or take your car for rep...
Learn MoreCompared to the hustle and bustle of the holiday season, spring is a low-key time for most nonprofits. (About a third of all annual donations are made in December.) But that doesn’t mean you should forget about giving. In fact, spring appeals to d...
Learn MoreLast month, our "Make your Mark" sample booklet earned us Best In Show in GPA’s 2015 Print & Design Contest. On February 28, we added another award to our shelf. The American Advertising Foundation (AAF) of Dayton just held its annual Hermes A...
Learn MoreGPA, the market leader in substrate solutions for offset, digital, and wide format printing, announced the winners of their 2015 Print & Design Contest, which honors excellence and creativity in printing. Companies across North America submitte...
Learn MoreWho wouldn't love an Esther Price milk chocolate candy bar with their name written all over it? For the holidays, we decided to partner with Esther Price, a local Dayton company that we all cherish, to provide our friends and family with personali...
Learn MoreTrish Witkowski loves getting mail. She gets it from mailing lists. From friends and colleagues who send her pieces to check out. From marketing and print industry sources. And she does more than just read her mail. She scrutinizes it. Trish evaluat...
Learn MoreWhat do we love about Dayton, Ohio? It’s no secret that Oregon’s love for Dayton runs deep. Many of us grew up here, so we know some of the town’s best-kept secrets. But we believe in sharing good ideas with others—so we asked a few member...
Learn MoreCongratulations to the Winners of the “Make it White” Design Contest We launched the “Make it White” design contest to introduce our customers to the awesome things designers can do with white ink. It’s a new capability for us—but the wi...
Learn MoreWhen we talk about personalized print, we’re usually referring to variable data, or information that digital printers can customize based on an organization’s knowledge of its reader base. But what if you could print pieces that didn’t just ha...
Learn MoreOne technique our HP Indigo digital printer allows for is printing with white ink. That might sound like no big deal—but it’s actually a fairly new development in the print world. To understand why, we have to take a step backward. In the past, ...
Learn MoreWhat is a Rich Black & How to Use It If you’re a graphic designer, you know that when it comes to color, the rules aren’t always black and white. And when you’re printing the color black, there are more options than you might think. It al...
Learn MoreI love food. Living downtown in Dayton, I am lucky to have a grand selection of fabulous restaurants to choose from however it seems that every weekend, I notice myself going to the same restaurants week after week. Why? Now this seems like an odd qu...
Learn MoreThen we sat through a session on how HP helped engineer the Diet Coke campaign, where every plastic bottle is uniquely different.
{,,,} Learn More[caption id="attachment_5885" align="alignleft" width="300"] Mike and Jim reviewing a photograph printed on a rainbow metallic substrate[/caption] It’s said that anything worth doing is worth doing well. That certainly applies to your prin...
Learn MoreStrange though it may sound, sometimes constraints are what you need to really get creative. That’s why the question above is so powerful. By eliminating failure as a possibility, you can focus your priorities and allow yourself to dream big. T...
Learn MoreKauai was more than a pleasant surprise, it was visual paradise.
{,,,} Learn MoreThat leads us to our blog theme for 2015: the power of storytelling.
{,,,} Learn MoreThere are many types of vinyl substrates, however true static clings contain no adhesives……
{,,,} Learn MoreWe felt that we were really ready to change the game. We knew our future was solidly digital and wanted something on a higher level…
{,,,} Learn MoreWhat was once a display of new offset presses & bindery equipment has become a presentation of the latest in digital technologies,
{,,,} Learn MoreMailing services allow us to handle jobs from start to finish—meaning that for many of our customers, we’re a one-stop shop.
{,,,} Learn MoreWriting again about this phenomenal place a little more in depth…
{,,,} Learn MoreWith so many moving parts, it’s easy for something to accidentally fall through the cracks.
{,,,} Learn MoreEach piece of mail gets maybe a half-second’s glance before getting saved for later—or tossed forever
{,,,} Learn MoreToday, we spend more time having conversations with our customers, helping them define their brands and plan campaigns.
{,,,} Learn MoreMost of today’s offset printing—and the large majority of digital printing—is done using CMYK…Whats that mean?
{,,,} Learn MoreThe example illustrates just how powerful customer data tracking can be. It also shows data’s dark side: many people found the incident downright creepy.
{,,,} Learn MoreCharitable giving grew nearly 5 percent in 2013 over 2012. Total giving revenues last year totaled $12.5 billion.
{,,,} Learn MoreSilo City, a network of old grain elevators and heavy machinery that once made Buffalo the largest milling port in the world.
{,,,} Learn MoreBetween the sizes of jobs we take on, the printing techniques we use, and they types of organizations we work with, no two days are alike.
{,,,} Learn MoreThe exciting thing about personalized print is that the sky really is the limit….
{,,,} Learn MoreWe’re no stranger to the idea of “Fast” at Oregon—in fact, productivity is constantly on our minds.
{,,,} Learn MoreYou might think that there aren’t many places you can go to get the specific print services that fit you….But in today’s market, you’ve got more options than ever before.
{,,,} Learn MoreAs printers, we’re essential in helping businesses, schools, and nonprofits tell their stories to their customers.
{,,,} Learn MoreIt’s a way for forward thinking printers to meet, share ideas and discuss common challenges.
{,,,} Learn MoreYou have two options: your homegrown list or a purchased list. Here’s what you need to know about each one.
{,,,} Learn MorePrinters still face an essential conflict between resource use and job effectiveness.
{,,,} Learn MoreWe want to help charitable groups keep as much money in their pockets as possible.
{,,,} Learn MoreDon’t worry if you’re no PDF expert—a few easy steps will ensure your job will breeze through our shop
{,,,} Learn MoreWYSO wanted to create a community around the station’s brand. Says Luke Dennis, WYSO’s Development Director…
{,,,} Learn MoreIt seems that this year, print and digital media found new ways to live comfortably together, with each platform doing what it does best.
{,,,} Learn MoreMarketers everywhere are trying to create impressions that are as tailor-made as possible..
{,,,} Learn MoreUltimately, the big message this year was that it’s all about content
{,,,} Learn MoreDave Sullivan, a gold mine of knowledge on how to run a business right, delivered the hard truth:
{,,,} Learn MoreA new building isn’t the only big change happening at Oregon this month…
{,,,} Learn MoreWe’re excited about the possibilities our new building brings—and we can’t wait to pass its benefits on to you…
{,,,} Learn MoreEnvelopes have always driven printing. Because printers don’t usually produce envelopes ourselves, we’ve always been constrained by their dimensions, availability, and price.
{,,,} Learn MoreThe phrase we chose: “Implementing your Marketing Vision.”
{,,,} Learn MoreHow do you make an impression on Congress and the Department of Defense?
{,,,} Learn MoreWe think keeping more than 12 years’ worth of archives is just a smart way to work…..
{,,,} Learn MoreIf you know anything thing about printing in the last 5 years, it’s probably this: the two main ways to get an image on paper are with either a digital or an offset press.
{,,,} Learn MoreMany companies cover their printing needs in-house because they fear hiring a printer will be too expensive….Truth is, it’s more affordable now to order digital prints than it was years ago.
{,,,} Learn MoreWe’re finding that the magic is no longer in mass-mailing as many people as possible—it’s in offering relevant messages to small, targeted groups.
{,,,} Learn MoreThese factors, the authors tell us, have led to a shift away from a “Consumer Era” of marketing, and towards a new age—a “Relationship Era.”
{,,,} Learn MorePrint certainly doesn’t replace social and digital strategies—it only enhances them.
{,,,} Learn MoreSeeing that invitation brought back thoughts of that time—stuff I hadn’t thought about in ages.
{,,,} Learn MoreMore customers today need help understanding data, formulating ideas, or launching mailing campaigns, and that requires a consultative selling approach.
{,,,} Learn MoreWe all know that first big step in making print interactive—the QR code
{,,,} Learn MoreThese new guidelines outline precisely how mailers should be held together.
{,,,} Learn MoreEarlier this month, the United States Postal Service’s new regulations for folded self-mailers (FSM) went into effect…
{,,,} Learn MoreSo when 2013 rolls around, the USPS will be ready with a few resolutions. Regulations for the sizing, paper, and closure of folded self-mailers are about to change.
{,,,} Learn MoreSuccessful printers need to actively participate in the marketing process—stepping up to help customers with everything from strategy, to design, to delivery.
{,,,} Learn MoreThere’s no one best way to bind your documents. It all comes down to what fits your business, your project, and your budget.
{,,,} Learn MoreBookmaking is faster and simpler than it’s ever been. And the best thing about digital is that it allows for on-demand printing. If you need a last-minute run of just 50 or 100 copies, your costs won’t be through the roof.
{,,,} Learn MoreSo, you’re ready to send out a new direct mail campaign, and wonder how customers will respond. Hold it right there……
{,,,} Learn MoreHow do you know if your mailings are hitting the mark?
{,,,} Learn MoreEvery once in a while comes along a Killer App or something that is a game changer in different industries. The most recent and maybe the biggest of all is digital printing.
{,,,} Learn More[caption id="attachment_3806" align="aligncenter" width="300" caption="The 2012 Art ball Invitation"][/caption] I just love old fashioned print jobs that break the boundaries. So when Alexis Larson (of Dayton Daily News fame and now at the Dayton Ar...
Learn MoreI’ve spent some time recently at a couple of pretty important industry user conferences looking, learning and listening.
{,,,} Learn MoreSo the question comes down to this…with all the tools designed to make a high quality, print ready PDF, why wouldn’t you?
{,,,} Learn MoreWow, 2012 has been a busy year so far, and having to cut the grass just helps to raise the bar…..
{,,,} Learn MoreThe whole object is to be able to digest digital jobs quickly, make them look good and get them delivered.
{,,,} Learn MoreOne thing I’ve learned is that the big changes that our companies need to make never happen as fast as we would like them to….
{,,,} Learn MoreInvesting in your community is a great way to give back to those who have helped support your business. Volunteer groups and non-profit organizations do so much to help the communities that all of us are a part of, but they can't do it alone. We real...
Learn MoreSo, I'm going to deviate from talking about printing and graphics for a moment, because I've just taken a miracle journey into modern medicine. I say this now, being able to walk around without the chronic pain I’ve dealt with for years, only 3 wee...
Learn MoreThey had been talking about a few things, including using “Soft Touch” varnish on both sides of their business cards….. this one scared me just a little…
{,,,} Learn MoreDr. Joe predicted that we will all remember the summer of 2011 in 5 years for either doing something or not doing something
{,,,} Learn MoreBut through all this change, there is one little (but important) communication utility that has not changed….
{,,,} Learn MoreSeriously in 1991, could you imagine somebody demanding all 3 of those things?
{,,,} Learn MoreActually, this is another one of those “the designer had a very cool vision in the first place” stories, or something like that…
{,,,} Learn MoreMy chalenge to them was this: If you found yourself owning this company, where would you take it to assure success in 2015?
{,,,} Learn MoreHe had it all sketched out on a piece of 8.5 x 11 paper…..
{,,,} Learn MoreI’m talking about people who have developed a business, a product or service and gave it a brand….
{,,,} Learn MoreThere are so many good people in Dayton and the surrounding region that will give a helping hand without blinking when asked, I am truly amazed.
{,,,} Learn MoreI recently spoke to a senior graphic design class at The University of Dayton…….
{,,,} Learn MoreMissing was the sound of full dressed 6 color and 8 color offset presses…..
{,,,} Learn MoreIt’s hard to believe that summer is already winding down. My son Nathan turned five, and has just started Kindergarten. And getting him there was no small task. My husband and I actually started the enrollment process early last year. It became our...
Learn MoreToday, some printers are re-evaluating their place in the whole communications food-chain.
{,,,} Learn MoreWhen you need programs for an event that starts on Friday night, it’s imperative that the programs be there Friday night, not Saturday morning!
{,,,} Learn MoreThe “Print is not Dead” campaign, makes printers sound like a bunch of old folks who are on their death beds, but want to convince themselves that they still have a pulse.
{,,,} Learn MoreA drama played out in the public eye a few weeks ago we could all learn something from.
{,,,} Learn MoreAs old school as it may sound, I think these 3 qualities are still keeping us ahead of the curve.
{,,,} Learn MoreSo what happens when you loose a key employee for 4 to 6 weeks?
{,,,} Learn MoreIf you are going to have a conference about software and automation in the printing industry, having it in Las Vegas is a great way to get people to come and act interested.
{,,,} Learn MoreThis blog is supposed to be reserved for printing & technology related subjects,but it’s a little bit of a grab bag today.
{,,,} Learn MoreHighlight your company’s brand with that custom promotional product that’s tailored to what you do!
{,,,} Learn MoreIt’s great for those quantities of Full Color pieces between 1 and 500
{,,,} Learn MoreI thought there was a risk of being irrelevant when we decided to add a “Flickr Photostream” of stuff we do outside of the shop to our website. Well, I was wrong.
{,,,} Learn MoreWhen we can do something in a lot less time with less of a chance for mistakes, it ends up costing the customer less.
{,,,} Learn MoreToday, creating and executing successful print campaigns takes more thought, collaboration, and integration than ever before. Everyone who is involved from the start to finish has a role and a responsibility.
{,,,} Learn MoreWe need to help our customers understand what they can do to think differently about printing and save some money.
{,,,} Learn MoreThey should be relaxing because they were able to make final edits to their print projects, get files to the printer and relax knowing their projects should be waiting for them in the new year.
{,,,} Learn MoreDid somebody ever hand you a Business Card that really got your attention? Not because of how nice, thick and rich it felt, but because of the lack of a good feeling?
{,,,} Learn MoreI’m big on practicality, and there is so much social media and other stuff that still seems pretty silly to say the least. So I thought I’d share some practical uses I’ve found for a couple of Photo sharing websites.
{,,,} Learn MoreI’m always saddened to see a local printer close their doors, but extremely honored for a recommendation.
{,,,} Learn MoreIt seems like the buzz around social media grows exponentially by the week. Is it justified? I believe it is. Are we really developing relationships and communities that will help each other, support each other and in the long run, alter our life patterns?
{,,,} Learn MoreThe objective of a new campaign we are starting is to work with and educate our customers on some fairly new tools that will speed up the print process, make it more accurate and less expensive.
{,,,} Learn MoreI’m thinking back to January when I was holding company meetings just to tell all of our employees things are scary and to prepare ourselves for the worst.
{,,,} Learn MoreWe made the trek to Chicago this year for the annual Print Expo. Probably the biggest overall theme was automation through out the whole printing process.
{,,,} Learn MorePMS stands for Pantone Matching System, sometimes referred to as Spot Color or just Pantone. I bring this up because I find myself explaining to clients why their job is not separating into the appropriate spot colors.
{,,,} Learn MoreI got to experience something that I consider pretty extraordinary this past weekend, and that was watching my son march down the ramp into OSU Stadium with the Ohio State Marching Band.
{,,,} Learn MoreOne of my goals has always been to become a better writer, and this seemed like a good place to get started.
I think that Throughput has turned into a major economic driver for us.
Since Web-to-Print is a rather generic term, I’m going to talk about what it means in our world.
{,,,} Learn MoreRecently, we engaged with Aileron to make a strategic plan for the future of Oregon
{,,,} Learn MoreA lot of you recently received our first email newsletter, and believe it or not, I got a lot of positive response from it.
{,,,} Learn MoreOne of our members thought visiting the local Rodeo would be a great opportunity to shoot some action photos
{,,,} Learn MoreIt was not long ago that ordering larger quantities of most printed material was the best way to bring the per unit cost down on most print runs. It worked like this: most of the cost was in the set-up, film, plates, tight color registration, all t...
Learn MoreWhen you look a little closer it’s more than just producing quick printing, it’s a lot of things that have to happen just right to get a print job transferred, produced, delivered, and everything be right.
{,,,} Learn MoreIts time to talk about using the right software to create printed documents, so lets look at the landscape of the most common printing software (good & bad)
{,,,} Learn MoreThe challenge for us as a team (client + Oregon) is to figure out how to give our customer a simple way to order their products, see the cost as they order (and the cost needs to be as low as possible), and spend as little time as possible with this task.
{,,,} Learn MoreOver the years, we’ve seen a lot of Business Identity Systems come through the door….So what makes a good value in an identity system?
{,,,} Learn MoreI read an article the other day entitled “Are you ready for the Post-Recession printing industry?” and it made me think about what’s down the road.
{,,,} Learn MoreOregon takes it’s second Mercury in 3 years…..
{,,,} Learn MoreIt’s not what you are THINKING!
Ok, now that I have cleared that up, what is it?
"Lean" may be a buzzword today, but look at the majority of successful manufacturing companies and you will find they have embraced "lean" concepts. Today's market demands projects be done right, be done on time and be price competitive. To mee...
Learn MoreIt seems like when the economy gets tough, all the "how to sell" talk turns to relationship building. But hasn't that always been one of, if not the most important part of any business...that link between the client and the vendor. I guess to start...
Learn MoreWe are having great results on our Heidelberg PM 5-52 (simple for extremely automated 5/Color printing press), with different varnishes, coatings and spot colors. Printing varnishes inline will add gloss to photos, or a header you want to pop. ...
Learn MoreOver the last 4 years we have developed a penchant for continuous improvement, and once you decide to take that journey, you go down a lot of pretty enlightening roads, one of which was a presidents class that I just took. I spent 2 days in the "Cla...
Learn MoreIf you’ve ever seen a brochure printed digitally (with some kid of toner technology), you’ll know how it cracks and just looks bad when folded (especially coated cover). [more]
{,,,} Learn More