Why Printers Should Start Thinking in Stories

As printers, we’re essential in helping businesses, schools, and nonprofits tell their stories to their customers.

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Consultative vs. transactional sales—and why you should know the difference

More customers today need help understanding data, formulating ideas, or launching mailing campaigns, and that requires a consultative selling approach.

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With interactive print, the future’s a click away

We all know that first big step in making print interactive—the QR code

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